Business bank account for agencies: what marketing and dev shops need

An agency's money moves in three directions at once: client payments in, freelancer payouts out, ad spend on cards. The account that fits handles all three without converting everything through dollars.

Alexia M.Comparisons and market guides editor
Published
Reading time
1 min read
A Rivet note showing agency money flows beside the US flag.

Agencies are the segment that runs into account limits fastest. Clients pay from several countries, freelancers sit in several more, and ad platforms charge cards daily.

The three flows

FlowNeed
Client payments inLocal details in USD, EUR, GBP so clients pay domestically
Freelancer payouts outLocal payouts in each freelancer's currency
Ad spendA card per client ad account with a limit

A month at a 12-person agency

  • Receives $60,000 from US clients, €20,000 from Germany and £15,000 from the UK.
  • Pays 18 freelancers in 9 countries.
  • Funds 14 client ad accounts.

Through a dollar-only account, every euro and pound converts on arrival, every freelancer payment converts on the way out, and ad cards spend from one shared limit.

What fixes it

  1. Euro and sterling details so European clients pay locally.
  2. Payouts from the right balance in each freelancer's currency.
  3. One card per ad account, with limits, frozen when a client leaves.
  4. Approvals for freelancer runs and large ad top-ups.

Paying into the United States: the local rail

WhatDetail
Local railACH for batch payments; RTP and FedNow for instant transfers
Run byNacha for ACH; The Clearing House for RTP; the Federal Reserve for FedNow
SettlementSame-day ACH within the business day, standard ACH the next; RTP and FedNow in seconds, 24/7, where both banks take part

Source: Nacha: Same Day ACH. Checked when this guide was last updated; the scheme's own page has the current figures.

Where Rivet fits

Rivet gives agencies USD details on Starter and EUR and GBP on Growth, payouts to 120+ countries, unlimited cards with per-card limits, and approvals for 10 members on Growth. Rivet is not a bank; regulated partner institutions hold the funds. See virtual cards for ad spend and Payouts.

Questions people ask

What is the best bank account for an agency?

One that lets clients pay in their currency, pays freelancers on local rails, issues a card per ad account and supports approvals.

Should I keep client ad money separate?

Many agencies keep a separate balance or card per client for ad spend, which makes rebilling and disputes easier.

How do agencies pay freelancers abroad?

By local payouts in the freelancer's currency, with W-8BEN forms on file for foreign individuals.

Do I need a US bank too?

Many agencies keep a US bank for payroll and taxes and a multi-currency account for clients and freelancers abroad.

Sources

  1. 01IRS: Form W-8BEN
  2. 02Google Ads: Payment methods
  3. 03Meta: Business help centre
  4. 04Nacha: What is ACH?
  5. 05Nacha: Same Day ACH
Written by
Alexia M.
Comparisons and market guides editor

Alexia compares the accounts, cards and payment tools companies weigh before they switch, and writes Rivet's market guides for founders in a specific country. Prices in Alexia's comparisons come from each provider's own pricing page on the date given in the article, rules come from the regulator or tax authority that sets them, and every source is listed at the end.

More from Alexia M. →

This article is general information, not legal, tax or financial advice. Rules and fees change; check the sources above and the provider’s current terms before you act on them.

  • business bank account for agencies
  • agency banking
  • ad spend cards
  • freelancer payouts
  • client payments
  • us
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Rivet

One business account for every currency you earn in.

Bank accounts in USD, EUR and GBP, cards with a limit on each, and payouts on local rails. Starter is free.

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Global

USD, EUR, GBP and 22 more currencies in the account. Payouts go to 120+ countries on the local rail.

Any hour

You can convert currencies and settle on-chain at any hour, including when banks are closed.

Rivet is a financial technology platform, not a bank. Regulated partner institutions provide the accounts, payment services and cards, under their own terms and eligibility rules. Those institutions hold and move the funds. The money is not pooled on our balance sheet.

The names and logos of Amazon, Meta, Visa, Google Play, App Store, Swift, SEPA, Faster Payments, Circle, Tether and others are trademarks of their owners. We show them so you can tell which network a payment settles on. Rivet is not affiliated with, endorsed by, or sponsored by these companies. Digital assets are not deposits, are not legal tender, and may lose value. Products and services are not available in all jurisdictions.

Money transmission services are provided by Bivo Inc. (NMLS 2572288).

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